About Heidi Poulton

Helping people from all walks of life become happier, more content and successful

Heidi Poulton is the founder and owner of Potential Unlimited Organization and has over 25 years of experience in business and coaching locally and internationally. She is a qualified Executive and Business Coach (with over 2 500 coaching hours,) at Board, Executive, senior and middle-management levels across a variety of industries. She is a Facilitator of Leadership Development, Neuroscience, EQ, Mindfulness, Resilience, Effective Teams, Personal Brand, Networking, Diversity and Change Management programmes in both the private and public sectors with teams and individuals. She is also a Professional Member of the Professional Speakers Association of Southern Africa, a member of the International Coach Federation (ICF), a qualified trauma counsellor, Integrative Enneagram practitioner and an accredited assessor.

Heidi has experience in Executive positions as a General Manager and Sales Manager of an Insurance Company as well as being the Director of her own training and coaching business for the past 20 years. Heidi’s wide-spread experience is derived from her business management experience, awards in the Insurance and Assurance Industry, and an academic background in Education, Psychology and Training. She has Coaching qualifications through STAR Leadership and Development and Results Coaching Systems, an internationally accredited institution. Heidi has published a number of articles and has been a guest speaker on TV and Radio.


Heidi lived in the US for a year where she studied the US Educational System in order to gain an understanding of (and transfer this learning to South Africa) what makes American children so confident. Her work with Mindfulness-based Emotional Intelligence (having completed the US “Search Inside Yourself” programme,) enables leaders in organizations to lead with compassion in a VUCA world. Having gone through her own struggles and personal development and recognizing how many other people were struggling in their personal and professional lives, Heidi decided to start Potential Unlimited Organization in 1996, in order to help people from all walks of life become happier, more content and successful.

Heidi learnt one of her biggest lessons in discipline and the power of the mind, when told by renowned sports coaches that she would never be able to run marathon distances. She decided that you can do whatever you set your mind to and successfully ran over 30 marathons, including a number of Comrades successes. Running for Heidi is a metaphor of life – to learn things about yourself you never knew before, to go deep and find reserves of energy and determination you didn’t know you had, and experience joy and a sense of achievement as never before. Heidi’s mission and vision for Potential Unlimited Organization is to help other people find their purpose, their passion and their ability to live life to the fullest.

Behavioural Goals

Make sure your behavioural goals reach 100% everyday


For More Information

You can call me on on +27 (0) 83 226 1347 OR send me a message today with your query and I will get back to you!